Dear Dumb Airlines

Why is it that when these guys send you an e-mail telling you it is time to check in - they always include a link to check in

and that link takes you to a page where you have to log in again

or find your confirmation number and departure airport

or re enter your name

or whatever

heck: these guys send you the e-mail, they add your confirmation number, they know what time you are flying

why can't the link just take you right to your flight.

Just wondering.

Dumb.